Year-Round Grilling Gives Meat Retailers Opportunities

Using forecasting to create revenue opportunities

Here are a few trends that are currently helping meat retailers improve their bottom line:

Sam’s Club is purchasing more premium beef

In order to keep up with their consumers’ increase in year-round grilling, Sam’s Club is offering USDA prime beef in all of its stores. While this might seem like a risky strategy, it is paying off handsomely for both Sam’s Club and other meat retailers.

This high-grade meat is pricier than other types of meat, and the demand from grocery stores like Sam’s Club means that meat retailers are able to raise prices, increasing their revenue.

The booming economy is leading to more meat purchases

In order to keep up with their consumers’ increase in year-round grilling, Sam’s Club is offering USDA prime beef in all of its stores. While this might seem like a risky strategy, it is paying off handsomely for both Sam’s Club and other meat retailers.

Keeping an eye on the current economy and how it influences consumer spending is important for any meat retailers who want to make sure they stay profitable all year long.

Retailers are influencing customer buying with sales and website recipes

Ads and newsletters from grocery stores offering sales on meat and encouraging consumers to grill with their friends and family lead to an increase in meat purchases. Additional tactics used by grocers, like listing recipes on their website, which over 24% of consumers use for grilling ideas, also helps consumers determine which products they purchase.

Keeping an eye on the current economy and how it influences consumer spending is important for any meat retailers who want to make sure they stay profitable all year long.